Google UI/UX Principles

Defining best practices for mobile app and retail experiences along with the Google UX research team.

Agency: Octopus

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The Brief

I helped to define UX best practices for mobile apps and mobile retail experiences. Working closely with Googles UX research team, I created mock applications showcasing these principles. The screens I created were part of a set that were presented at Google I/O in 2016. Shown below are some screens that I designed. Get in touch with me if you’d like to learn more about the project. Or check out the full guides for apps and mobile retail.

Providing clear utility up-front to the user

Comparison Shopping Features

Controls for Zooming

Resurface promotions, deals, and coupons at checkout

Frictionless Transitions From the Mobile Web